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The Power of Smiling: Lessons from a Serial Entrepreneur

Federico De Ponte shares what he learned from co-founder Sebastian Johnston about how positivity and smiling directly impact sales, team morale, and investor conversations.

Federico De PonteBy Federico De Ponte
Jan 12, 2026
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The Power of Smiling: Lessons from a Serial Entrepreneur

A Deceptively Simple Lesson

Of all the startup advice circulating on LinkedIn, one of the most impactful lessons Federico De Ponte learned did not come from a book or a conference. It came from watching his co-founder Sebastian Johnston walk into rooms. Sebastian, a serial entrepreneur with years of experience building and scaling businesses, taught Federico something that no MBA program covers: the measurable power of smiling.

More Than a Soft Skill

It is easy to dismiss smiling as superficial - a nice-to-have that falls into the category of soft skills nobody takes seriously. Federico's experience working alongside Sebastian told a different story. The effect of genuine positivity was visible and consistent across every high-stakes interaction.

On Sales Calls

Prospects respond to energy before they respond to slides. Sebastian's approach to sales conversations always started with warmth and enthusiasm, and it set a tone that made prospects more open, more engaged, and more willing to explore how SCAILE could help them. Federico noticed that calls where the team showed up with visible energy consistently converted at higher rates.

On Team Morale

Startups are grinding. Long hours, tight budgets, and constant uncertainty wear people down. A leader who walks into a room with genuine positivity - not forced optimism, but real energy - lifts the entire team. Federico observed that Sebastian's demeanor during tough stretches had a stabilizing effect on the people around him.

On Investor Meetings

Investors bet on people as much as they bet on products. Confidence matters, but so does likability. Showing up to a pitch with a calm smile and authentic enthusiasm signals that the founder can handle pressure without cracking. It builds trust before a single slide is shown.

The Lesson Behind the Lesson

What Federico took away was not simply to smile more. It was a deeper insight about how energy transfers between people in professional settings. Positivity is not passive. It is a tool - one that costs nothing, requires no technology, and works in every context.

Applying It at SCAILE

Since internalizing this lesson, Federico has made it a deliberate part of how SCAILE operates. Team standups start with energy. Client calls begin with genuine warmth. Investor conversations lead with enthusiasm for the problem being solved, not anxiety about the outcome.

The results speak for themselves. In a space where technical credibility matters, SCAILE has found that human connection matters just as much.