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Building Radar

How we doubled Building Radar's inbound leads with 50 AEO pages and 100K keywords

Building Radar's AI platform spots construction projects worldwide, but they needed more inbound demand. We engineered 50 AEO-optimized pages, clustered 100K keywords into high-intent themes, and refined their ICP—doubling inbound leads and establishing a constant flow of qualified enquiries.

Heinrich Rusche

CRO, Building Radar

SCAILE helped us to increase our inbound leads by 100% - we now have constant qualified lead inflow.

Heinrich Rusche

CRO, Building Radar

SCAILE helped us to increase our inbound leads by 100% - we now have constant qualified lead inflow.

Heinrich Rusche

CRO, Building Radar

SCAILE helped us to increase our inbound leads by 100% - we now have constant qualified lead inflow.

Inbound Leads

AEO Pages Created

Keywords Clustered

Days to Results

About the Case

AI-Powered Construction Intelligence Platform

Building Radar's AI platform spots construction projects worldwide at the earliest stages and scores them for deal potential. Suppliers and service providers get real-time, CRM-ready leads backed by smart keyword clustering, doubling inbound demand and lifting domain authority.

The problem

Limited Organic Inbound Pipeline

Little pipeline coming from organic search

Grown mostly from outbound (cold email)

Some content live but generating almost no traffic

No internal resources to push content & SEO forward

Needed sustainable, capital-efficient growth channel

Our approach

Publish 50 AEO Pages & Map 100K Keywords

Created 50 AEO-optimized blog posts and landing pages

Clustered 100K keywords into high-intent themes

Refined Building Radar's ideal customer profile

Built authority-boosting internal and external links

Optimized content for conversion and lead capture

The Results

2× Inbound Leads & Higher Domain Authority

2× Inbound Leads

Inbound leads doubled within 90 days, transforming Building Radar's growth model from outbound-dependent to a balanced, sustainable pipeline.

2× Inbound Leads

Inbound leads doubled within 90 days, transforming Building Radar's growth model from outbound-dependent to a balanced, sustainable pipeline.

2× Inbound Leads

Inbound leads doubled within 90 days, transforming Building Radar's growth model from outbound-dependent to a balanced, sustainable pipeline.

Higher Domain Authority

Smart link architecture lifted site authority, establishing Building Radar as a trusted resource in the construction intelligence space.

Higher Domain Authority

Smart link architecture lifted site authority, establishing Building Radar as a trusted resource in the construction intelligence space.

Higher Domain Authority

Smart link architecture lifted site authority, establishing Building Radar as a trusted resource in the construction intelligence space.

Consistent Competitor Outperformance

Building Radar now ranks on keywords that consistently outpace competitors—keeping a steady stream of qualified enquiries flowing month after month.

Consistent Competitor Outperformance

Building Radar now ranks on keywords that consistently outpace competitors—keeping a steady stream of qualified enquiries flowing month after month.

Consistent Competitor Outperformance

Building Radar now ranks on keywords that consistently outpace competitors—keeping a steady stream of qualified enquiries flowing month after month.

Get Expert Sparring for Your Growth Strategy

Connect with Simon who supports Seed - Series B startups and emerging businesses every day

The strategy call is 100% free and tailored to your specific business goals

Even in challenging times, you'll gain valuable insights

Get free Growth audit

Already successfully supported 50+ SMEs

Get Expert Sparring for Your Growth Strategy

Connect with Simon who supports Seed - Series B startups and emerging businesses every day

The strategy call is 100% free and tailored to your specific business goals

Even in challenging times, you'll gain valuable insights

Get free Growth audit

Already successfully supported 50+ SMEs

Get Expert Sparring for Your Growth Strategy

Connect with Simon who supports Seed - Series B startups and emerging businesses every day

The strategy call is 100% free and tailored to your specific business goals

Even in challenging times, you'll gain valuable insights

Get free Growth audit

Already successfully supported 50+ SMEs

Our Clients

Our References

Heinrich Rusche

CRO

“SCAILE helped us to increase our inbound leads by 100 % - we now have constant qualified lead inflow”

Heinrich Rusche

CRO

“SCAILE helped us to increase our inbound leads by 100 % - we now have constant qualified lead inflow”

Heinrich Rusche

CRO

“SCAILE helped us to increase our inbound leads by 100 % - we now have constant qualified lead inflow”

Janka Oeljeschlager

Co-Founder

“Thanks to SCAILE, we gained 600 K additional unique visitors, 3 M extra impressions, and €150 K more in recurring revenue in 3 months.”

Janka Oeljeschlager

Co-Founder

“Thanks to SCAILE, we gained 600 K additional unique visitors, 3 M extra impressions, and €150 K more in recurring revenue in 3 months.”

Janka Oeljeschlager

Co-Founder

“Thanks to SCAILE, we gained 600 K additional unique visitors, 3 M extra impressions, and €150 K more in recurring revenue in 3 months.”

Armin Rachwalik

Director & Head of Commercial Strategy

The Content Engine of SCAILE is a gamechanger. We are now the #1 source to the most relevant questions our ICP asks in ChatGPT.

Armin Rachwalik

Director & Head of Commercial Strategy

The Content Engine of SCAILE is a gamechanger. We are now the #1 source to the most relevant questions our ICP asks in ChatGPT.

Armin Rachwalik

Director & Head of Commercial Strategy

The Content Engine of SCAILE is a gamechanger. We are now the #1 source to the most relevant questions our ICP asks in ChatGPT.

Jes Hennig

Co-Founder & CEO

“SCAILE was a game-changer for Parto’s online presence. Our website started ranking #1, is visible in AI Overviews and now attracts hundreds of relevant visitors every month.”

Jes Hennig

Co-Founder & CEO

“SCAILE was a game-changer for Parto’s online presence. Our website started ranking #1, is visible in AI Overviews and now attracts hundreds of relevant visitors every month.”

Jes Hennig

Co-Founder & CEO

“SCAILE was a game-changer for Parto’s online presence. Our website started ranking #1, is visible in AI Overviews and now attracts hundreds of relevant visitors every month.”